Friday, 14 February 2014

Redlight - New Video

Lovley new video from redlight , love the 80s graphics and warped perspectives. This style is something Im really interested in getting into and experimenting with. It seems most of the animation will have been done on cinema 4d or and after effects. Cinema 4D is a programme I plan to teach myself over the summer holidays , I think its vital for designers to enrich there practice and use alternative techniques .

check it out below :

http://www.youtube.com/watch?v=ECJRFYZRghY

Friday, 31 January 2014

CI528 Alternative Techniques Graphic Design D&AD National Trust - Conclusion

After 5 weeks of idea exploring , researching , doodling and creative planning, I have curated a sketchbook documenting my creative process from start to finish. I found working in a sketchbook allowed me to really get beneath the brief and understand what it wanted me to do and the outcomes I want to achieve. I set myself an art board plan of each page I intended to be in my sketchbook , this form of planning comes natural to me , I struggle to start anything without a plan or at least an idea on paper first.

This module allowed me to explore alternative techniques within the creative industry , I chose an advertising brief as I thought it would be challenge and I was right . Despite tough at times I really enjoyed the process of getting ideas , scrapping ideas and progressing without certainty that you know its right but your instinct tells you to keep going.

Here is the interactive poster I have mocked up which will allow users to charge there phone from the connectors at the root , by doing this the tree will light up into different colours. Whilst the user is waiting they could scan the QR Code which would tell them wear the nearest National Trust park is.
This poster would lead up and promote the campaign for the installation which allows users to charge there phone from the branches of the tree.



Sunday, 26 January 2014

Some light reading

At the moment Im currently reading a book by Tyla Tharp titled the 'Creative Habit', I picked up this book from my travels down to brighton over the christmas period. Ever since Ive been hooked to her perspective on what creativity is and how to achieve it. Her book explores the process in which creativity works and ideas are perceived and exectuted.

It's teaching me to become more self directed and motivated towards my ideas , a key extract I liked was explaining something as she calls 'the spine' in creative process. This refers to the key element in any idea. asking yourself half way through a project - why am i doing this?, have a I drifted off from my intial idea? . If so refer back to 'the spine' which is the first core element of any idea , the set goal , the intention as to why you carried out this in the first place. Im only half way through the book but feel like Ive become creatively stronger already.

]

At the moment ive just started to research into my National Trust brief for D&AD , I have used this spine technique by setting myself the key statement of the brief.

'to recconnect beauty with nature'

Although my ideas can run everywhere , i can always refer them back to this core statement which needs to be met. I have started thinking about technology we can use to bring into national trust . Using iphones as a plus but also combining nature and natural world.

New Disclosure video from Kate Moross

New Video for disclosure is immense , lovley illustrations from the talented Kate Moross - who's work I have admired for a long time. I love her style , when you see her work you instantly know its hers. The bold shapes smooth outlines and creative typography works so well over the top of the footage.

Check out the video here


Friday, 24 January 2014

Working as an In-House graphic designer at Cosmic Ballroom


On a part – time basis I work as an in house graphic designer for best voted uk small club 'Cosmic Ballroom'. My duties involve working with the club and event planners to produce artwork on a regular basis to a tight deadline. Whilst working for Cosmic ballroom I have enjoyed re-branding a variety of in house nights the club offer. This job allows me to fufill my interest in graphic design but also electronic dance music. Working in industry alongside my studies has taught me to tackle heavy work loads , think creativey in a set time frame and the importance of meeting deadlines. Although challenging at times I feel it has tested my determination and proved that I can work in a team and work to industry standards.  

Heres some of the work Ive just finished for a 80s funk and soul night at a new bar in Newcastle




Applying for Furher Study...

So I have come to the conclusion that I want to continue and further my study in graphic design after my second year, I have recently applied through ucas to various uni's around the country mostly southern areas. My reason for this being I want to be closer to London , I want to experience the hustle and bustle of London, not forgetting the more likeness of opportunities down there.

I feel I need to broaden my canvas

I have applied for the following;

Brighton University
Salford University
Leeds Metropolitan
London UCL
& Brighton University

I believe studying at these Universities will give me the ability to further my pursue a job in the creative industry and allow me to work above and beyond my own expectations , whilst enhancing and re-defining my skill set as a graphic designer. I feel my ability to be self motivated and my continuous drive to become better at my practice illustrates my enthusiasm and passion for design as well as maintaining a professional approach . I find comfort in working with others in a sociable enviroment where I can reflect and puzzle my ideas with other like minded people in completley new creative enviroment. After this course I intend to pursue a career in editorial or fashion base practices and feel this course could help me support and specialise in either one.



What an Amazing Idea!

I have just recently come across one of the most smartest simplest ideas out there for getting your CV seen by the top agencies. This has managed to transform her porfolio into an exact replica of a passport.


This is by far the most effective idea of getting your CV seen , everyone would pick up a passport and check inside to see who's it was. By then they would have at least investigated a page or two to check the visa or photo. She dropped these passports in the agencies she admired and politely asked for them to return to sender if they liked her work. The initial trigger and whit of this CV is something that has really inspired me with my own intentions of getting my work out there , if only I came up with the idea too.

you can check out more of her work here http://www.mirunamacri.com/